Lianna is a passionate brand leader, strategist and innovator with near 20 years of experience that works cross-functionally and collaboratively to successfully build teams from scratch and lead them to be some of the most successful in the online world. She is currently the Head of Yahoo Finance UK, Global lead for PACE @ Verizon, responsible for engagement for 140,000 staff and is on the board of directors for major membership organisation DIAL Global. Prior to Yahoo, she was Europe editor for tech and media brand Quartz and has worked at multiple global brands and titles such as Business Insider, Wall Street Journal Europe and CNBC and is a regular broadcaster at BBC, TalkRadio, and LBC and has taken part in a number of speaking events such as Mobile World Congress, One Young World, and the World Economic Forum in Davos.